In 1996 SICA accepted the challenge to reproduce the legendary Jensen loudspeakers for the market. It began with meticulous research of the original models, analysis of their characteristics, and tracing the original component suppliers to find the equipment used to produce the seamed and felted cones. After three years of persistent hard work, SICA presented to the market an ideal reproduction, both in sound and in appearance, of the P10R, the most famous Jensen guitar loudspeaker with an AlNiCo magnet.
The success obtained at the 1999 NAMM spurred the engineers and musicians involved in the project to continue with unaltered passion. That same year the other models with AlNiCo magnets came out, including the P12N, known as the Blue Bell, which continues to stand out for its amazing sound qualities.
In 2000 the Vintage Ceramic series was presented and it is also reproduced in line with the original loudspeakers of the Sixties.
The Jensen® “reissues”, after intensive research and analysis, are made to the same specifications as the original Jensen® speakers used by Leo Fender and others. Following the success of these reissues, Jensen® released new speakers utilizing the same quality design as the original Jensen® speakers, but dedicated to modern music, including speakers in the Jensen® Jet Series.
From 2000 to 2007 the Jensen speaker designers dedicated their attention to understanding how the guitar market had evolved over the years and what technical characteristics and tone players desired.
In 2008, the Jet series was introduced, a series dedicated to modern music. The Jet series includes loudspeakers with magnets in AlNiCo, ferrite and neodymium. The neodymium model is assembled with an “inside voice coil” configuration just like the AlNiCo loudspeakers. All the models share the characteristics of extreme flexibility of use and excellent definition of sound. These loudspeakers mark Jensen’s new approach to the reproduction of guitar sound.
The Jensen Jet series Falcon, Electric Lightning, Workhorse, Tornado and Blackbird speakers, already famous amongst the most meticulous musicians, have set the stage for the celebration of Jensen speaker’s 100th anniversary in 2015.
The Jensen® name, while synonymous with classic vintage tone, is the pioneer in modern state-of-the-art speakers today.